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Friday, July 30, 2010

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Advert Guide

Discover Tramore - Advert Guide


Advertising when done correctly can be very rewarding for businesses. Many people pay attention to detail when researching their holiday destinations. This guide has been prepared to help you make the most out of your advert on Discover Tramore.

Photographs


A picture is worth a thousand words. For that very reason, it is important that your advert has good quality pictures. We require four picture before you can create an advert on Discover Tramore. Once you have uploaded these four you can edit your listing and upload more if you wish.

We recommend getting a professional photographer to take the perfect picture for your business. If you are taking the photograph yourself, use a good digital camera. Make sure the area you are photographing is bright - so turn on the lights or pull back the curtains if you are in the accommodation section. Accommodation owners should never take a photograph of your bathroom. Our package guide can help if you require a photographer.

Have an enticing write-up


The first thing people look at is photographs. If they are impressed, they will continue to read the description you give of your business. This is the second most important aspect of your advert. Your brief description should be just that - brief. It should be no more then a paragraph and just describe briefly what your business is. Keep it short and to the point.

The detailed listing is longer and can start with your brief description or be completely different. For those in accommodation, describe the house and what it has to offer to guests. For everyone else, all that is needed is a detailed description of what your business offers to tourists visiting the town. You should refer to attractions you are close to and your location within the town.

Contact Details


It is important that you provide your businesses contact information. Some businesses do not provide an email address and miss out on direct enquires from the website. Other important details include your exact address and telephone numbers. Remember to double check your contact details, especially your email address.

Website


A lot of tourists will want to find out more information on your business so will check to see if your listing includes a link to your website. Businesses in Accommodation, Restaurants and Activities should have a professionally designed website that is quick to load and easy to use. A website can be seen as one big advert and can be very beneficial for businesses. We recommend that you place a link to Discover Tramore on your website, as a link exchange can help your rankings in search engines. Our package guide can help if you require a website.

Special Offers


A must for those in accommodation but can be very worth while for others also. People love a bargain and will be further attracted to your business if you offer a good deal. Special offers are always a good way of getting tourists to stay longer in your B&B or visit your business frequently. Popular examples include 3 nights for the price of two (accommodation owners), buy one get one free (nightlife businesses) or even discounts at certain times (applies to everyone). Restaurants often give out special offers which include a full meal at a special rate for the early bird.



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